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Famous creators or small ones
📣 Why small creators may sell as well as big names, OpenAI’s new Target CPA and Target CPC bidding, and more!
1 hr ago
14
Your handle or theirs?
⚔️ Licensed UGC vs partnership ads in a five-round fight, fake traffic spikes in Google Search Console, and more!
Nov 6
3
Gift cards or percent off
🎁 20% off vs. a $20 bonus card for holiday shoppers, Microsoft Clarity’s new AI agent tracking, and more!
Nov 5
8
1
Go live or post more
🎥 TikTok shop runs a three-week black friday campaign from November 11, and live sellers grew fastest last year, but lives aren't for everyone, TikTok…
Nov 4
10
AI Max test timing
🧪 Run Google’s one-click AI Max test now or wait until January, Google and Microsoft introduce new controls for publishers to limit AI content use, and…
Nov 3
11
Copy competitors' ChatGPT ads?
🤖 Match competitors’ ChatGPT ads or break from them, Reddit, Pinterest and Meta report major advertising updates, and more!
Nov 2
16
October 2026
AI agents now shop stores
🤖 Shopify’s shop.md lets AI agents shop for your customers and check out with Shop Pay, Pages with tables had 69% higher odds of being cited by AI, and…
Oct 30
17
2
1
Your popup attracts bargain hunters
🪤Why a gift finder quiz can beat 10% off on a Q4 signup, Instagram tests a Features format for videos up to 90 minutes, and more!
Oct 29
10
One question asked two ways
🔁 Three questions about your Q4 corporate gifting pipeline asked two ways, Meta introduces creative performance breakdowns and new ad optimization…
Oct 28
10
Creator videos belong on PDPs
🎥 Your best creator videos are stuck in Ads Manager, Shopify expands catalog testing, international shipping and AI shopping capabilities, and more!
Oct 27
13
Demand Gen costs can shift
📒 Google may quietly adjust your Demand Gen costs for up to 60 days after launch, Google Ads adds new bidding modes for first-time and loyal customers…
Oct 26
17
2
Google defined fast shipping
🚚 Google now says how fast “fast shipping” is country by country, Meta expands AI-powered ads, updates commercial terms and adds new Reels tools, and…
Oct 23
15
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